Sports Injury Specialists
A project that began with a new business identity design and grew to include marketing material in the form of leaflet design, Facebook identity and website.
Developing the identity proved to be the more difficult element to this project, treading a fine line between being to medical and to vague. The use of the spine integrated within the letterform emphasised the interlinking of ‘the body’ within a specific approach to injury therapies.
The website and leaflet design followed, using a consistent colour and font style gives a strong corporate visual allowing the Sports Injury Specialists information to be quickly identified within the Gym.